New Businessmodells II: Hollywood Studios

I was just visiting Nokia: I’m looking for a multimedia device – can’t live with blackberry without video/foto. And what found was:

Bild 1-20

Now that’s the new N95 8GB bundled with Spiderman 3 – two main reasons for that I guess:

1) Inform the customer, that a whole Spiderman movioe fits on a mobile

2) Marvel knows, as well as the music industry, that customers won’t pay for movies any longer (nor in the future) – so they bundle it with a mobile – Nokia might pay for that – at least it’s an incentive for new download models for the customer.